Entries in Rainbow (1)

Wednesday
Jul182012

For your consideration: Bertone Rainbow Prototype

The same year my Dino's body was built in the Bertone factory, Marcello Gandini and his team were creating this wedge-like design study also based on the Ferrari 308 mechanicals.  Clearly, these themes never made it into any production Ferrari. But you can see many elements here that would find their way into several small sports cars of the 80s, particularly from Japan.  At this time, Japanese automakers had yet to emerge, butterfly-like from their mimetic, unimaginative cocoons.  But collaborations between Italian styling houses and Japanese automakers began to bear fruit. Radical Italian ideas of the mid 70s became the new Japanese look of the 80s, and the wedge went from avante garde to mainstream.